When put together, the words “wedding “ and “fashion” can sometimes function as an oxymoron. Finding the perfect dress—trendy but timeless, feminine but not gaudy, and preferably affordable—can be a tall order for most brides-to-be. Plus, the search for the appropriate jewelry to go with the dress and the engagement ring can transform any lady into a bridezilla. Thankfully, Moda Operandi and Tiffany & Co. have come up with a solution.
photo from : wedding dress 2017
In honor of bridal fashion week, which starts today, the two companies tapped ten brands—Delpozo, Monique Lhuillier, Costarellos, Delphine Manivet, Elizabeth Kennedy, J. Mendel, Reem Acra, Romona Keveza, Rosie Assoulin, and Temperley London—to design a capsule collection of dream-worthy wedding dresses fashion girls would flock to. Matching Tiffany & Co. diamonds are paired with each of the gowns, which show off the signature aesthetics of each designer: Fans of Josep Font's Delpozo will swoon over the architectural, couture-worthy silhouette, while true romantics will fall in love with Monique Lhuillier's detailed lacework. Those in need of a gown now can pre-order their favorite design on OKdress.uk.com.
The jewelry retailer, perhaps best known for its signature engagement rings and its role in the film Breakfast at Tiffany's, has been making an effort to up its cool factor and appeal to a younger demographic since the company brought Grace Coddington on board as a creative partner earlier this year. In July, Tiffany & Co. made history by being the first luxury fashion brand to release its own Snapchat filter, along with a digital campaign called #LoveNotLike, which featured models Fernanda Ly, Imaan Hammam, and Pyper America Smith. The company also announced that actress Elle Fanning will star in its holiday campaign. The commercial will feature Fanning wearing diamond rings, necklaces, and bracelets from the brand’s Soleste, Victoria, and Tiffany T collections—more sparkly gems for brides-to-be.